Microsoft Lumia 550: Value Windows 10 Phone
Microsoft’s exploration into the smartphone market has taken an interesting turn with the release of Microsoft Lumia 550. A downgraded equivalent of its twin, the Lumia 950, it’s being marketed as a value Windows 10 phone, packing a punch without breaking the bank.
Carphone Warehouse are offering the handset at £99 SIM Free, just a snip of the of the £379 you’d pay for an iPhone 5S, the cheapest handset you can get from Apple.
It’s got a generally lower spec than the 5S, but also plenty of impressive features, including a better battery life and expandable storage.
As part of Microsoft’s attempts to standardise Windows 10 as the cross-platform OS of choice, a consistent, synchronised experience for users is the key message Microsoft want to drum into potential customers.
For £99, you can’t argue with that. But you get what you pay for – it’s unlikely this phone will really trouble the mid-range market as Microsoft might hope.
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